
Contact: Rachel V. Berry
VOXUS, Inc. for RPI
253-853-5151, ext. 223
rberry@voxuspr.com
FOR IMMEDIATE RELEASE
SEATTLE, WA, October 9, 2008 — Ted Reischling, president and chief sales officer for RPI (www.rpiprint.com), a leader in automated, mass-customized manufacturing and fulfillment for the consumer print-on-demand market, will discuss new growth opportunities for printed photo products at the upcoming InfoTrends PhotoPublishing Summit. His panel presentation is part of the one-day conference’s keynote address, “How to Get, Print, Finish and Grow Photo Publishing Opportunities,” on Tuesday, October 14 at the Sheraton Gateway San Francisco Airport Hotel in Burlingame, CA.
“Photo merchandise” has traditionally meant photo books, greeting cards, calendars and other specialty photo prints for the general consumer; however, there is a rapidly emerging opportunity for printers to use photo-rich products to generate new revenue streams. During his presentation, Reischling will discuss the critical success factors in working with content owners, online sites and retail photofinishers to maximize these new opportunities.
A respected industry veteran, Reischling helped RPI mature into a multi-million dollar business and the largest digital printer on the West Coast. In 1999, he engineered RPI’s entry into the consumer printed photo products market, resulting in the company’s 500 percent growth rate over the next three years.
InfoTrends, a Questex company and the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry, is organizing the PhotoPublishing Summit. Those interested in learning more can find registration information and a complete agenda at www.photopublishingsummit.com.
About RPI
RPI is the leader in automated, mass-customized manufacturing and fulfillment for the consumer print-on-demand market. The company’s broad range of blue-chip retail and online photo publishing customers rely on its consistent, reliable execution, creative design services and best of breed manufacturing for the rapid delivery of innovative products utilizing consumer-generated content. The privately held company is headquartered just outside of Seattle, WA. For more information on how RPI is helping fuel the rapid growth in printing of personalized printed products, please visit www.rpiprint.com.