Category Archives: Customer Loyalty

What Every Brand Can Learn From the Grateful Dead

Posted on October 17, 2012 by Rick Bellamy

Last week I was at a Bonnie Raitt concert and the event security was adamant about preventing people from taking photos. And, it got me thinking the music industry has gone through unprecedented change in business model and format of … Continue reading →

Posted in Customer Loyalty, Mass Customization, Personalization, Retail Environment |

Building Customer Loyalty Programs with Personalized Products

Posted on March 19, 2012 by Rick Bellamy

Though consumers seem to be increasingly shopping for price, what they truly crave is experience. A variety of brand owners are building loyalty programs that combine the web, mobile and in-store opportunities in the hope of providing a total loyalty … Continue reading →

Posted in Consumer Trends, Customer Loyalty, Personalization |

Personalization v. Globalization

Posted on February 28, 2012 by Rick Bellamy

It’s a small world and it’s getting even smaller. Think about it: Back in the late 19th century and into the early 20th century, we mapped the physical, geographical world, and we realized it wasn’t a big as we thought. … Continue reading →

Posted in Customer Loyalty, Personalization |

We’re Busy Being Santa’s Elves!

Posted on December 19, 2011 by Rick Bellamy

Children around the world are excited because it is only 7 more days until Christmas. However at RPI we are excited because it is only 4 more days until our Christmas shipping cut-off date. Just like Santa’s elves we are … Continue reading →

Posted in Customer Loyalty, Digital Printing, Mass Customization, Retail Environment |

Behind the Scenes at RPI During Holidays

Posted on December 14, 2011 by Helen Cho

Being at RPI during high season is quite something. Sure, all the other retail stores go crazy merchandising products to meet holiday demands with everyone looking for something special to give to loved ones. But really, what could be more … Continue reading →

Posted in Customer Loyalty, Personalization, Trends |